Granola Packaging

I had the pleasure of designing the Crunchy Cinnamon Granola and Crunchy Granola pouches at the Studio Graphic Design Australia.

Inspired by Tony’s vibrant visual brief, we dove into a playful and creative process to reflect the energy and essence of his health-conscious brand. Through hand-drawn illustrations and organic shapes, we developed designs that feel fresh, natural, and full of personality.

A standout feature is the cleverly integrated bowl shape—held by our illustrated character—that doubles as a see-through window. This unique element not only enhances the storytelling of the design but also helps the product shine on the shelves.

Tony’s collaborative spirit and open-mindedness gave us the freedom to fully explore creative ideas. That trust made it possible to craft a visual identity that feels authentic, joyful, and distinctly his.